Built for B2B marketers. AI-powered attribution made simple Marketing • Artificial Intelligence • Marketing attribution 5 125 Fulcrum Agent Rentals Your own AI agent — 7 days free, then from $25/mo Productivity • Artificial Intelligence • Virtual Assistants
Source is an AI-powered marketing attribution platform. See which channels, content, and keywords actually drive customers — not just clicks. Now in public beta. 🎁 First 100 users get free 1:1 strategy consulting. Sign up here -> https://www.source.app/
Source's channel performance analysis and AI recommendations guide marketers to focus spend on high-converting channels. Deep dive capabilities show which content, keywords, and campaigns drive conversions, helping teams cut wasteful spend.
Source marries marketing and sales funnels by tracking lead progression from first touch through SQL and closed-won stages. Users see conversion rates at each stage and understand which marketing sources produce the highest-quality leads.
Source syncs marketing and CRM data bidirectionally every 5 minutes, enriching CRM records with attribution fields (channel, campaign, keyword, program). Both teams work from unified data in their existing CRM, eliminating spreadsheets and data conflicts.
Source is self-serve and requires no code or custom tagging. Setup takes under 5 minutes—users connect their CRM and ad platforms, configure sync settings, and attribution data flows automatically. Preset dashboards are ready to use immediately.
Source provides AI-driven multi-touch attribution that connects every marketing touchpoint (ad clicks, landing pages, campaigns) to leads and closed deals in your CRM. Users see exactly which channels generate pipeline and revenue, enabling data-driven budget allocation.