Join waitlist
Back to products
Rately

Rately

Take control of your API traffic with custom rate limits.

Website rately.dev
Overview

What it is

Enterprise-grade rate limiting service built on Cloudflare. Define rate limits by user ID, API key, or any custom parameter. Drop-in integration with ~25ms latency.

Intent

I need it when

Monitor API usage and configure rate limiting policies across multiple services from a single dashboard

Rately provides a unified dashboard for configuring policies, monitoring real-time usage analytics, and managing rate limits across all APIs. Supports team collaboration with up to 100 team members, 20 workspaces, and 10 API tokens on the Enterprise plan.

Deploy rate limiting without managing infrastructure or Redis clusters

Rately is a fully managed service running on Cloudflare's infrastructure with 99.99% uptime SLA. Drop-in integration via CNAME change or SDK in under 5 minutes requires zero infrastructure setup, and API mode (coming soon) enables fine-grained control via /check endpoint.

Protect API from abuse and DDoS attacks while maintaining service availability

Rately enforces customizable rate limits at Cloudflare's edge in 300+ locations with ~25ms latency, blocking abusive traffic before it reaches your servers. Returns 429 responses for exceeded limits and supports fail-open/fail-closed modes for resilience.

Enforce different rate limits based on user identity, geography, or custom parameters

Rately provides flexible rate limiting by user ID (JWT tokens, API keys, headers), country/region, IP address, client type, or any custom parameter. Geo-aware limits let you control traffic surges and offer premium access in selected markets.

Implement usage-based billing and tiered pricing for SaaS APIs

Rately tracks every request in real-time and syncs usage data with Stripe for automatic invoicing. Supports per-user, per-tenant, and per-plan rate limits, enabling premium customers to receive 10x limits while trial users run at full speed.

Drop

Not a fit when

  • You need on-premise or self-hosted rate limiting without Cloudflare dependency
  • Your API traffic does not route through Cloudflare or you cannot use CNAME-based proxy mode
  • You require rate limiting decisions made entirely within your own infrastructure with zero external calls
  • You need support for protocols or use cases not compatible with Cloudflare edge deployment
  • Your organization has strict data residency requirements that conflict with Cloudflare's global edge network
Commercials

Pricing

Usage-based pricing. Free tier available with limited features. Enterprise tier charges $1 per million requests with unlimited features, priority support, and dedicated support. View pricing