Agents that plan, iterate, + refine w/ full creative context
AI agents that plan, generate, and iterate across video, image, and audio in one pipeline. Brand campaigns, product visuals, social ads, video localisation with shared context end-to-end. For creative teams and agencies.
Luma Agents orchestrate multimodal AI models to advance creative work end-to-end with shared context. Users can generate brand identity explorations, product visuals, video ads, slide decks, and storyboards in parallel while maintaining consistency, eliminating manual handoffs and reducing production friction.
Luma Agents work in parallel with human teams under shared intelligence, increasing creative throughput and decision velocity. The platform preserves context across formats and workflows, allowing one team to produce significantly more deliverables while maintaining brand and asset consistency at scale.
Luma Agents coordinate built-in editing, caption addition, clip stitching, and high-quality EXR export within the same project, eliminating redundant steps and manual tool-switching. Users can move from concept to polished deliverable without leaving the platform.
Luma Agents carry full context from planning through final assembly, ensuring reliable, production-ready delivery. Shared context stays synced across every format and workflow, enabling users to create cohesive multi-asset campaigns, localized videos, and on-model photography with consistent styling and framing.
Luma Agents support voice-to-prompt conversion, multiple AI model selection (Uni-1, Ray3.14, Kling, Veo, ElevenLabs), and production-ready export formats. Users can generate lifestyle shots, social ads, localized videos, and infographics tailored for specific platforms and audiences.