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Ballpark + Rally

Ballpark + Rally

Recruit, research, reward—seamlessly

Website ballparkhq.com
Overview

What it is

Ballpark is the fastest way to capture high-quality feedback on questions, marketing copy, designs and prototypes using task driven questions.

Intent

I need it when

Access targeted participant pools for B2C and B2B research without managing recruitment

Ballpark provides access to 98,000+ participants across 15+ countries with 200+ targeting options (employment, industry, hobbies, streaming services). Teams can recruit specific audiences on-demand or bring their own participants at no additional cost.

Democratize research across product, design, and marketing teams with unlimited collaborators

Ballpark includes unlimited team members at no extra cost on all plans, enabling real-time collaborative survey building, shared access to video recordings, and instant insight sharing across departments to align stakeholders on user feedback.

Conduct rapid user research and gather qualitative feedback on product designs and prototypes

Ballpark enables teams to create surveys, test Figma prototypes, and record video/audio responses from 3 million global participants within 60 minutes. AI-powered analysis automatically generates insights and highlight reels, reducing research cycles from weeks to days.

Replace legacy user testing platforms with a faster, more user-friendly alternative

Ballpark positions itself as a simpler alternative to UserTesting and UserZoom, offering intuitive survey creation, Figma integration, AI-generated reports, and transparent unlimited-response pricing to reduce complexity and accelerate decision-making.

Test website usability and copy effectiveness without technical setup or plugins

Ballpark's website testing requires only a URL link—no JavaScript installation or plugins needed. Teams can set task goals, track conversions, view heatmaps, and gather video feedback to validate messaging and user flows before launch.

Drop

Not a fit when

  • Organizations seeking transparent per-seat or per-study pricing; Ballpark requires custom quotes for Enterprise plans
  • Teams needing real-time moderation or live facilitation without expert support; Enterprise Managed is required for managed study creation
  • Researchers with strict compliance requirements around participant data collection; video/audio recording may conflict with privacy regulations
  • Small teams or freelancers with minimal budgets; no free tier beyond 14-day trial, and participant recruitment incurs additional costs
  • Organizations requiring offline or on-premise deployment; Ballpark is cloud-based SaaS only
Commercials

Pricing

Enterprise Platform and Enterprise Managed plans with custom pricing; free 14-day trial available. Participant recruitment add-on starting at $1 per credit/minute. View pricing